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Responsive Web Design, Future-Proof Your Digital Presence, well almost Mark T | 26 Jun 2012
Read MoreMy Love-Hate Relationship with Apple Andrew | 07 Nov 2012
Will | 7 Months ago
http://www.slate.com/articles/technol/technology/2012/11/microsoft_surface_why_is_the_new_tablet_so_much_worse_than_the_ipad.single.html
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My Love-Hate Relationship with Apple
I may be alone here, I doubt it though. Like the masses I love Apple products, but hate them too. I love the simplicity, the innovation, the market leadership – the ‘new’ way of doing things. I hate the restrictions and complexity around iTunes, plus the limitations around Micro...
Tag: Surafce, iPad, Galaxy Tab
By: Andrew | 07 Nov 2012 | Category: Tablets (iPad, Galaxy Tab etc) | Views: 891
Read MoreRed Bull really gives you wings!
Red Bull, a brand famous for creating events rather than simply sponsoring them broke all sorts of records in their latest media stunt, which saw the brand reaching new heights, literally. The event, 7 years in the making saw Felix Baumgartner leap from “the edge of space” in...
Tag: Viral Marketing, Red Bull, Felix Baumgartner
By: James | 01 Nov 2012 | Category: Marketing & Advertising | Views: 1297
Read MoreCompetition & Trade Permit Applications
If you are a in a Marketing or Promotions capacity in an Australian company or business chances are you will need to run and manage a Competition or Trade Promotion at least once in your career. For anyone tasked with managing this through it can be a rather daunting process – a baptism of ...
Tag: Trade Promotions, Competition Permits, Random Draw
By: Andrew | 23 Oct 2012 | Category: Web & Software Development | Views: 519
Read MoreRANDEM Achieves ISO Certification
Achieving ISO 9001 certification is a standard few vendors/providers seek. There are a number of reasons many don’t (or are unable to) achieve this certification. These reasons include: - It’s not viewed as a ne...
Tag: ISO 9001:2008 Certification, ISO
By: Andrew | 15 Oct 2012 | Category: Awards | Views: 509
Read MoreChallenging the Traditional Marketing Mix
As a Brand / Marketing manager today, you’ll know first-hand the traditional 4Ps that Academics and Industry leaders alike have preached and practiced for years is being challenged in today’s truly digital and connected world. An information-rich consumer with the world quite li...
Tag: marketing, marketing mix, brands
By: Mark | 25 Sep 2012 | Category: Marketing & Advertising | Views: 884
Read MoreSelecting a Digital Agency Partner
As a digital agency we are often presented with new opportunities to quote, to pitch and to partner with clients and other businesses. As we all know, it's not a straight forward process in most cases and requires a great deal of work and time invested by both the agency and the client before...
Tag: Digital Agency, Digital Partner, Pitching
By: Andrew | 25 Sep 2012 | Category: Web & Software Development | Views: 589
Read MoreWhat is a Digital Agency
I touched on this in a previous post but didn’t go into too much detail in answering this, but what IS a true Digital Agency? Indeed, many marketing companies who dabble in digital are now coining themselves as ‘Digital Agencies’ these days. Some feel that designing an E...
Tag: Digital Agency, digital company,
By: Andrew | 21 Sep 2012 | Category: Web & Software Development | Views: 1325
Read MoreThe new iPhone 5 or is it?
The impending launch of the iPhone 5 has been a hot topic over the past months. The guessing game and 'myths' surrounding new features and technology has fuelled much excitement especially amongst loyal apple fans. Finally it has arrived. Now, I'm not a tech head. I appreciat...
By: Andrew | 13 Sep 2012 | Category: Mobiles/Smart Phones | Views: 697
Read MoreBuilding a Website Versus Developing a True Digital Strategy
There’s no doubt that a digital presence is a mandatory in the modern age. Without one, you’re truly a needle in a haystack. We all know the stats of those going online as a first point of call when searching for products and services. There are some slight variances in the quoted f...
Tag: Digital Strategy, Digital Agency Sydney, Web Development, Applications
By: Andrew | 11 Jul 2012 | Category: Web & Software Development | Views: 920
Read MoreResponsive Web Design, Future-Proof Your Digital Presence, well almost
So you’re planning on updating your website? Short of listing the obvious considerations in regards to design and content, here are some crucial things to be mindful of: - What is the user experience across different screen sizes and resolutions? - Does the user’s experience on a 15...
Tag: Responsive design, responsive web design, web design
By: Mark T | 26 Jun 2012 | Category: Web & Software Development | Views: 1938
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